This reflected what I experienced at Bosch Rexroth Vietnam (2016 – 2021)
I made the first call to tell other people that I worked for Rexroth. They would reply “Good Hydraulic Pump”, “I need the quotation for Pneumatic valve”, “Do you sell Runner Block and Rail Rexroth”. I said to them “Great, my colleague will support you. I do Rexroth Electrical Servo Drives and Motion Control”. They replied: “What are they?”
In case I said I worked for Bosch, they asked me about the Power Tool, Camera and Automotive Component. No one mentioned to Servo Drives, Servo Motors or Motion Control. And for sure, no one mentioned the name “Bosch Automation solution”, Servo Drives, Servo Motors or Motion Control. Even though they do not know the relationship between Bosch and Rexroth (regardless they worked for Bosch in other departments for long).
To help myself and other people understand about the Rexroth and position of Rexroth inside Bosch. What is different between Rexroth and other Bosch Business Unit? I did the presentation to explain at high level about the Rexroth Department inside Bosch, under BBI (Bosch Business Industry). You can download it here.
Rexroth in Bosch
Beside that, even though inside Rexroth, there are 2 main business units: Hydraulic and Factory Automation (the Pneumatic was spun off, now part of Emerson). Under hydraulic, there are Industrial Hydraulic and Mobile Hydraulic. Factory Automation includes: Electrical Servo Drives and Motion Controls (also add Welding Technology), Linear Technology, Assembly Technology (also add Tightening Technology).
You can download the Bosch Rexroth Corporate Presentation here
So Rexroth Servo Drives will call Bosch as Great-Great-Grandparent. Bosch family is huge.
Hope you can understand more about Who Is Rexroth, and position of Rexroth inside Bosch.